25975: Beverage Campaign Page

Key shifts in alcohol and beverage driven by GLP-1Understanding metabolic health trends and the impact on consumer behavior44% of GLP-1 users consume less alcohol, even among lapsed users48% of GLP-1 users prefer sparkling and flavored waters as alternatives to alcohol47% of users in weight management reported lower alcohol intake after GLP-1 therapyReview our latest insights on GLP-1 and the future of beverage, from consumer trends to innovation and strategy.Learn moreOur latest thinkingSupply chain as a strategic asset for consumer beverage leadersRead full articleHow a flexible supply chain raised the bar for the beverage industryRead full articleTrends in the Beverage Industry: Navigating Change and InnovationKey trends are transforming the beverage industry, including innovation, evolving consumer preferences ...Read full articleThe new rules of beverageFrom GLP-1s to digital, see how leaders can pivot and scale.Watch nowRelated contentEY State of Consumer Products 2025 reportWhat mega brands must do to confidently reignite relevance for consumers, customers and capital markets.Read moreReinventing the consumer products supply chain for an interconnected futureToday’s CSCOs guide their organizations toward a future where the supply chain is a strategic asset.Read moreThe future of autonomous systems: agentic AI in consumer productsExplore the game-changing potential of agentic AI in consumer products, enhancing efficiency and transforming customer interactions.Read moreHear from our leadershipRobert HolstonEY Global and Americas Consumer Products Sector LeaderSean HarappaEY Americas Consumer Products Growth and Beverage Sector LeaderLearn more about how to ignite relevance for consumers, customers, and capital markets